15 High-demand products to sell in 2024: Cash in on the latest trends

Picking the right product to sell as an online or offline merchant is the most important factor in making decent money from ecommerce.

The problem is that in order to stay on top of the myriad of new trends, emerging seemingly overnight, staying ahead of the curve can be tough. It requires hours of tedious market research, if don't want your product selection to be a stab-in-the-dark

But don't panic, we’re about to share our insider knowledge on high-demand products for today, tomorrow and beyond. So can short-cut the legwork and leapfrog the competition. 

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15 High-demand products to sell for maximum profits

Here's a curated list of 15 hot-selling items across various categories, along with insights into why they're trending and how you can capitalise on this demand.

We’ve looked at the latest quality data and statistics to find products with exploding search volume that are highly profitable and easy to source, transport and store, that have all been scrutinised for their genuine profit pumping potential. 

Check out our expert guide on selling items online
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What products should be on your radar?

1. Beet gummies: a sweet boost for health

Beetroot boasts numerous health benefits, from boosting stamina to lowering blood pressure. These days, convenience reigns supreme, and beet gummies offer a delicious and easy way to incorporate this superfood into daily routines. 

• Target Audience - Health-conscious consumers, busy professionals seeking convenient health solutions.
• Marketing Tip - Highlight the health benefits of beets alongside the deliciousness of the gummies. Partner with fitness influencers for promotions.
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2. Pistachio perfume: a whiff of the unexpected

Move over, floral and citrus! Pistachio perfume is a unique and intriguing fragrance that stands out from the crowd. Its nutty and slightly sweet aroma appeals to those seeking unconventional scents.

• Target Audience - Young adults, fashion-forward individuals who appreciate unique fragrances.
• Marketing Tip - Emphasise the playful and sophisticated nature of the scent. Partner with fashion bloggers and fragrance reviewers for targeted reach.
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3. Red light therapy belt: wellness at home

Red light therapy has gained traction for its purported benefits in pain relief, wound healing, and reducing inflammation. Red light therapy belts offer a convenient and at-home approach to experiencing these potential advantages.

• Target Audience - Athletes, individuals suffering from chronic pain, those interested in alternative wellness therapies.
• Marketing Tip - Showcase scientific evidence (if available) and user testimonials highlighting the belt's effectiveness. Partner with pain management specialists or physical therapists for credibility.
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4. Roof tent: the ultimate camping upgrade

Roof tents provide a comfortable and adventurous alternative to traditional camping. They offer stunning views, convenience, and protection from the elements, making them perfect for nature enthusiasts.

• Target Audience - Outdoor enthusiasts, campers seeking a more elevated experience, road trip adventurers.
• Marketing Tip - Showcase the ease of installation, comfort, and breathtaking views offered by roof tents. Partner with travel bloggers or outdoor gear reviewers.
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5. Ergonomic mouse: comfort for the digital age

With many people working remotely and spending countless hours on computers, ergonomic mice have become essential for preventing carpal tunnel syndrome and promoting wrist health.

• Target Audience - Office workers, gamers, anyone who uses a computer for extended periods.
• Marketing Tip - Educate potential buyers on the importance of an ergonomic mouse for preventing repetitive stress injuries. Highlight the comfort features and sleek designs of your products.
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6. Automatic dog feeder: peace of mind for pet parents

Busy schedules often clash with pet care needs. Automatic dog feeders allow you to portion and schedule your dog's meals, ensuring they're fed consistently even when you can't be there.

• Target Audience: Working professionals, pet owners with busy schedules, multi-pet households.
• Marketing Tip: Focus on the convenience and portion control aspects of automatic feeders. Showcase testimonials from satisfied pet parents. Partner with pet influencers or veterinarians for promotions.
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7. Natural skincare products: embracing clean beauty

Consumers are increasingly turning to natural and organic skincare products free from harsh chemicals. These products cater to a growing concern for safer ingredients and sustainable practices.

• Target Audience - Eco-conscious consumers, individuals with sensitive skin, those seeking natural alternatives.
• Marketing Tip - Emphasise the use of natural, organic ingredients and the health benefits of using chemical-free products. Partner with beauty bloggers who promote "clean beauty" products.
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8. Under eye patches: a quick fix for tired eyes

Under-eye patches offer a temporary solution to puffiness, dark circles, and fine lines around the eyes. Their ease of use and potential results make them a popular beauty product.

• Target Audience - Busy professionals, individuals concerned with signs of ageing, beauty enthusiasts.
• Marketing Tip - Showcase the visible results and convenience of under-eye patches. Partner with beauty influencers or makeup artists for promotion.
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9. Cold plunge tub: take the chill to wellness

Cold plunge therapy has gained popularity for its purported benefits in muscle recovery, circulation, and mood enhancement. While a dedicated plunge tub may not be for everyone, it caters to a growing wellness trend.

• Target Audience - Fitness enthusiasts, athletes, those interested in alternative wellness therapies.
• Marketing Tip - Highlight the potential benefits of cold plunge therapy, focusing on the health-conscious consumer. Partner with fitness centres or wellness influencers for promotion.

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10. E-bikes: eco-friendly transportation on two wheels

E-bikes are revolutionising transportation, offering a sustainable and convenient way to commute or explore. Their electric motors provide an extra boost, making cycling accessible to a wider range of people.

• Target Audience - Eco-conscious consumers, fitness enthusiasts seeking a low-impact workout, urban commuters.
• Marketing Tip - Highlight the environmental benefits of e-bikes alongside their user-friendliness and health advantages. Partner with cycling enthusiasts or eco-conscious communities for targeted promotion.
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11. Toxin-free cookware: a healthy kitchen makeover

Consumers are increasingly concerned about the chemicals leaching from traditional cookware. Toxin-free cookware, made from materials like ceramic or cast iron, offers a healthier cooking alternative.

• Target Audience - Health-conscious cooks, families with young children, those seeking to upgrade their kitchens.
• Marketing Tip - Educate potential buyers on the potential health risks of conventional cookware. Showcase the safety and durability of your toxin-free options. Partner with healthy cooking bloggers or chefs for promotion.
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12. Online courses: upskilling for the modern world

Online courses provide a flexible and convenient way for people to acquire new skills or knowledge. The vast array of topics caters to diverse interests and career goals.

• Target Audience - Professionals seeking career advancement, lifelong learners, individuals with specific skill gaps.
• Marketing Tip - Focus on the convenience and affordability of online learning. Highlight the variety of courses you offer and their potential career benefits. Partner with educational institutions or industry experts for course development and promotion.
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13. Collectables: a timeless investment

From vintage toys to rare coins, collectables offer a unique blend of nostalgia, investment potential, and pure enjoyment for enthusiasts.

• Target Audience: Collectors with specific interests, investors seeking alternative assets, individuals seeking decorative pieces.
• Marketing Tip: Cater to specific niches within the collectibles market. Showcase the rarity and value of your items. Partner with collectors' communities or auction houses for promotion.
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14. Sunglasses: style meets sun protection

Sunglasses are a perennial favourite, offering both style and essential protection from harmful UV rays. From classic aviators to trendy mirrored lenses, there's a pair for every taste.

• Target Audience - Fashion-conscious individuals, people prioritising eye health, outdoor enthusiasts.
• Marketing Tip - Highlight the trendy styles and UV protection features of your sunglasses. Partner with fashion influencers or optometrists for promotion.
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15. Pet health products: pampering our furry friends

Just like humans, pets have a growing market for health and wellness products. This includes everything from joint supplements to calming treats, catering to the well-being of our furry companions.

• Target Audience - Pet owners, animal lovers, individuals seeking natural solutions for pet care.
• Marketing Tip - Focus on the specific health benefits of your pet products. Showcase testimonials from satisfied pet parents. Partner with veterinarians or pet influencers for promotion.

Thinking about dropshipping? Check out the top 10 dropshipping suppliers in the UK

How to get ahead in ecommerce

By taking advantage of the relatively untapped potential of these high-demand products now, you’ll position yourself for maximum future profits and success . Remember though, thorough market research, understanding your target audience, and effective marketing are all still essential for turning these unearthed gems into commercial diamonds. 

Another key to success is finding the right partnerships. Partnering with an expert ecommerce accountant means that you'll save tax, time and money in the long run.

Interested in discussing how Crunch can help? Get in touch

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